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The first super-telephoto zoom in Sony’s flagship G Master series covers a versatile 100mm to 400mm range.With extraordinary resolution and fast, precise autofocus it lets you capture distant action with outstanding quality and immediacy. In addition to world-class image quality, this fine lens offers the mobility, reliability, and operability that professional applications demand. E-mount Full Frame format G Master super telephoto lens High resolution

Sony α 7R IV, 61 MP, 9504 x 6336 pixels, Exmor R CMOS, 4K Ultra HD, Touchscreen, Black

Sony α 9 II, 24.2 MP, 6000 x 4000 pixels, CMOS, 4K Ultra HD, Touchscreen, Black

With groundbreaking performance in both still and movie recording, the a7 IV is the ideal hybrid, providing breathtaking imagery along with connectivity for on-the-spot delivery and distribution. The a7 IV is a camera designed to bring to life the artistic visions of todays creators. 33.0-megapixel* full-frame back-illuminated Exmor R™ CMOS image sensor (*Approximate, effective.) BIONZ XR™, plus still and movie features inherited from our flagship models On-the-spot streaming and sharing of high-quality content VIDEO CONTENT CREATION AT ITS BEST : Record your content in 4K glory at up to 60p with full pixel readout and no binning for the best quality. For seasoned filmmakers, the Alpha 7 IV can record in 4:2:2 10 bits and includes S-CINETONE/S-LOG 3 picture profiles for a cinematic look and ease of editing. Paired with blazing fast Real-time autofocus technology, track your subject's eye in motion with ease - it works for humans, animals, and birds. The Alpha 7 IV also includes unique video tools such as breathing compensation, a digital audio interface to attach professional audio microphones and a heat dissipation structure for long recording sessions. YOUR CONTENT, ALWAYS CONNECTED: The Alpha 7 IV has livestreaming at up to 4K15p or Full HD 60p without the need for a capture card to keep you connected with your audience at all times. With the latest USB-C gen 3.2 compatibility, ultrafast Wi-Fi chip, and an automatic Bluetooth image backup mode on this streaming camera, transfer and share instantly your images with the world.

At the 12mm end of its range, this 12-24mm constant F2.8 zoom lens offers an ultra-wide angle of view. An innovative optical design works with Sony’s advanced XD Linear Motors to deliver outstanding G Master image quality in a lightweight lens that also features fast, precise autofocus, smooth control, and solid reliability. INCREDIBLY SHARP E-mount Full Frame format G Master ultra wide angle zoom Constant F2.8 maximum aperture

New optics deliver stunning resolution and bokeh in a large-aperture prime telephoto lens that also features top-class AF performance E-mount Full Frame format F1.8 G Master telephoto prime Stunning resolution and bokeh with top-class AF

Introducing the SEL14F18GM Full Frame Lens: A large aperture lens for stills and movies. Featuring an advanced optical design that includes two XA (extreme aspherical) elements for incredible corner-to-corner high-resolution, along with beautiful background defocus (bokeh). Two XD (Extreme Dynamic) Linear Motors deliver fast, precise, and quiet autofocus and tracking in this compact-sized and lightweight Sony G Master lens. An incredible lens for video, the SEL14F18GM delivers smooth, fast and continuous auto focus performance for movie shooting. E-mount Full Frame format F1.8 G Master ultra wide-angle prime Compact and Lightweight with G Master quality high - resolution FAST AND PRECISE: Two XD (Extreme Dynamic) Linear Motors with their complex construction deliver faster and more accurate focusing than conventional lenses for both photography and videography. You won't miss a shot on this large aperture wide angle lens. PROFESSIONAL ERGONOMICS: A dust and moisture resistant design, along with versatile controls on this Sony prime lens makes it ideal to use in the most difficult scenarios - both indoors and outdoors. DYNAMIC PERSPECTIVES: The SEL14F18GM Sony lens offers excellent close-up performance with a wide angle of view.

G Master performance in a compact wide-angle F2.8 16-35mm zoom offers a wealth of opportunities to capture subjects in creative new ways. E-mount Full Frame format G Master wide angle zoom lens High resolution and gorgeous bokeh

Perfect for wildlife and more, this 200-600mm super-telephoto zoom can reach as far as 840mm or 1200mm with 1.4x and 2.0x teleconverters, with full G lens quality and AF performance. E-mount Full Frame format G lens super-telephoto zoom High resolution throughout the zoom range

From 24mm to 105mm and F4 aperture throughout the zoom this high-performance G Lens offers consistently high image quality. E-mount Full Frame format G Lens standard zoom lens Constant F4 maximum aperture

Constant F2.8 24-70mm zoom with an unprecedented union of high resolution and creamy bokeh. E-mount Full Frame format G Master Standard zoom Unprecedented resolution and detail

Unsparing application of leading-edge technology achieves refined G Master performance with consistently high resolution and soft, natural bokeh even at the widest F1.4 aperture setting. E-mount Full Frame format G Master F1.4 wide-angle prime lens Stunning F1.4 resolution in a mobile prime lens

Sony’s most advanced technology is packed into this high-performance E-mount lens, delivering eye-opening G Master resolution and bokeh with extraordinary AF speed and precision. For a large aperture 35mm lens it is remarkably compact, and a great choice for applications where an ideal blend of mobility and superb image quality is essential. E-mount Full Frame format F1.4 G Master wide-angle prime Lightweight and compact for excellent mobility and handling AMAZING CLARITY AND CONTRAST: Even under strong sunlight and backlighting, Sony’s new Nano AR Coating II is evenly applied to the element surface, effectively minimising internal reflections so that flare and ghosting do not occur. . AMAZING CLARITY AND CONTRAST: Even under strong sunlight and backlighting, Sony’s new Nano AR Coating II is evenly applied to the element surface, effectively minimising internal reflections so that flare and ghosting do not occur. .

SEL70200G2 goes a step beyond existing 70-200 mm F4 telephoto zooms, leveraging Sony’s most advanced lens technology to deliver even better image quality and overall performance in a remarkably compact, lightweight package. E-mount Full Frame format G lens telephoto zoom lens Half-macro capability throughout the zoom range

High-resolution 70mm to 300mm E-mount zoom E-mount Full Frame format Sony G telephoto zoom Optical SteadyShot stabilisation

The perfect 85mm F1.4 portrait lens with outstanding sharpness dissolving to magnificent bokeh. E-mount Full Frame format G Master Mid-range telephoto prime Extraordinary detail and bokeh in one lens
 

Sony’s vast expertise brings you world’s lightest full-frame F4 wide-angle power-zoom lens, giving today’s content creators refined imagery, expression, and control. A new power zoom system in a compact lens is suitable for small crews or solo shooting. It is ideal for stills too, with beautiful G lens™ rendering and astonishing AF performance. E-mount Full Frame format G Lens wide angle zoom Ultralight weight and compact for excellent mobility BRIGHT IN ALL WEATHERS: A constant F4 maximum aperture throughout the zoom range maintains brightness. A fluorine coating repels water, oil, and other contaminants - another reason this is a great video lens for vlogging on-the-move. PROFESSIONAL ERGONOMICS: A dust and moisture resistant design, along with versatile controls, makes this Sony 16-35mm lens easy to use in difficult scenarios - indoors and outdoors. Focus breathing feature compatible. Sony genuine lenses allow you to take full advantage of your next Sony camera's features

Constant F2.8 70-200mm zoom with extraordinary G Master resolution and bokeh. E-mount Full Frame format G Master Telephoto zoom Constant F2.8 maximum aperture

Sony ZV-E1 + FE 28-60mm F4-5.6, 12.1 MP, 4240 x 2832 pixels, Exmor R CMOS, 4K Ultra HD, Touchscreen, Black

Sony ZV-E1, 12.1 MP, 4240 x 2832 pixels, Exmor R CMOS, 4K Ultra HD, Touchscreen, Black

Sony α 7R V, 61 MP, 9504 x 6336 pixels, Exmor R CMOS, 2x, 8K Ultra HD, Black

Sony ZV-1 II, 20.1 MP, 5472 x 3648 pixels, Exmor RS CMOS, 4K Ultra HD, Touchscreen, Black

Compact, lightweight standard zoom covers ultra-wide 20 mm to 70 mm E-mount Full Frame format G Lens standard zoom lens Constant F4 maximum aperture

Introducing the SEL50F12GM Full Frame Lens: A large aperture lens for stills and movies. Featuring an advanced optical design that includes three XA (extreme aspherical) elements for incredible corner-to-corner high-resolution, along with beautiful background defocus (bokeh). Four XD (Extreme Dynamic) Linear Motors deliver fast, precise, and quiet autofocus and tracking in this compact-sized and lightweight Sony G Master lens. Internal focusing ensures the angle of view is stable during focusing (focus breathing minimised). An incredible lens for video, the SEL50F12GM delivers smooth, fast and continuous auto focus performance for movie shooting. INCREDIBLY SHARP: Three XA (extreme aspherical) elements ensure outstanding resolution in this F1.2 prime lens delivering high corner-to-corner resolution and beautiful bokeh, making this an excellent full frame lens for portraits, landscapes, starscapes and videography. E-mount Full Frame format F1.2 G Master Large-aperture standard lens Compact, but outstanding speed with G Master resolution and bokeh PROFESSIONAL ERGONOMICS: A dust and moisture resistant design, along with versatile controls on this Sony prime lens makes it ideal to use in the most difficult scenarios - both indoors and outdoors.